Astera Brand Calculator

Includes a full branding strategy depicting 

6 brand identity dimensions.

Personality: Brand Archetype, Brand Voice, Aaker Dimension

Physique: Design Blueprint, Color Scheme, Typography, Animation, Website Elements

Self Image: Positioning Strategy, Messaging, Visuals

Reflection:Positioning Strategy, Messaging, Visuals

Relationship: Marketing Approach, Messaging, VIsuals

Culture: Mission, Vision, Brand Story, Micro Community Campaigns